Brunello Cucinelli creates impeccable menswear deeply rooted in traditional Italian tailoring and craftsmanship. Known for soft textures and muted colours, there is a timeless elegance and harmonious balance to Cucinelli’s clothes.
In classical Greece one single word was used to signify craftmanship and art: Techné. This is a very interesting fact, since it highlights the deep-running link that binds art to craftmanship. Today the Brunello Cucinelli company identifies its truest meaning and aesthetic research in manual work and craftmanship. These are the most authentic expressions of people's humanity and creativity, and they are essential to us.