Founded in 2017 in Vancouver, PURPLE is an artisanal brand that perfectly balanced between streetwear, industrial design, and luxurious craftsmanship, and it is a celebration of modern men's eclectic taste and penchant for constant innovation. Inspired by vintage and utilitarian concepts, all of PURPLE's jeans are individually hand finished by their expert technicians, so no two pairs are the same. This P001 pair is a slim fitting, low rise, 5-pocket style that feature a holographic and dirty treatment over the jacquard monogram, lending the denim its infused street, glam, and workwear aesthetic. Wear it with another elaborate tee or hoodie from the brand, and some hard-edged sneakers to unveil a contemporary look from the unknown.